Product Details:
Publisher: Prentice Hall; 10 edition (July 19, 1999)
Language: English
ISBN-10: 0130122173
ISBN-13: 978-0130122179
Product Dimensions:
9.8 x 8.2 x 1.5 inches
Shipping Weight: 3.4 pounds
For undergraduate/graduate courses in Marketing Management orhan pamuk torrent. This classic text, a worldwide best seller, highlights the most recent trends and developments in global marketing orhan pamuk torrent. It emphasizes the importance of teamwork between marketing and all the other functions of the business; introduces new perspectives in successful strategic market planning; and presents additional company examples of creative, market-focused, and customer-driven action orhan pamuk torrent. A special focus on the 21st Century acknowledges the accelerating pace of change in the marketplace, and illustrates what leading companies are doing to meet the challenges of the new environment and the new millennium orhan pamuk torrent.
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